The journalistic 1%

It’s a tough time for aspiring journalists. Business models are failing faster than new ones can pop up, layoffs and buyouts are the norm at numerous legacy publications. How might we improve the outlook for young would-be journalists? What about by demanding a little something back from the journalistic 1%?

Here’s Matt Yglesias in a post on copyright:

It’s no secret that high-end income inequality has increased substantially over the past several decades. That’s happening for a variety of reasons. One reason, however, is that the returns to being a superstar content creator are much much higher in 2011 than they were in 1981. That’s because the potential audience is much bigger… At the same time, the cost of producing digital media content has fallen thanks to improved computers and information technology.

I mention the distributional impact of superstar economies in this post as well. We’re seeing this at the level of publications too, in the “missing middle” phenomenon described bo Matthew Hindman.

All of this makes sense. Why would I read my local economics columnist if I could read Yglesias or Tyler Cowen? In commentary and analysis, at least, it’s obvious how digital communications would mean a shift to superstar economies in media. With that comes superstar salaries for folks like Andrew Sullivan, Thomas Friedman (though his pre-dates the explosion of the blogosphere), etc.

So why not ask the journalistic 1% to give something back? What if Friedman, Sullivan, etc. pledged to spend 50% of their take from book deals only to endow fellowships for young writers, or even for interesting media startups? As America has become more unequal with a tiny percentage of “superstars” getting an increasing share of the wealth, the Occupy movements have demanded… well ok they haven’t demanded much yet, but you get the idea. Why doesn’t the journalist community demand more systematic generosity from its (relatively less rich) 1%? The beauty here is that journalism is a field blessed with a serious professional ethic that might actually make something like this possible, as compared to finance.

UPDATE: The Atlantic’s Nick Jackson notes that the journalistic 1% aren’t really all that rich, that it’s really the .01% that I’m referring to.

How inequality harms

I try to avoid politics here on the blog, even though it’s something I read about and talk about quite a bit. But there’s a point about inequality that I’ve been startled to see conservatives either missing or ignoring. In the clip above, Rich Lowry makes what I believe is a very misguided statement, arguing that inequality doesn’t cause harm per se. His exact words: “It’s just not true that [the bottom fifth of the population are] not getting ahead because of inequality… That Peter Orszag goes to Citigroup and makes two or three million dollars and merrily joins the 1% has zero effect on people who may be stuck at the bottom fifth in the Bronx, for instance.”

Woven in here is a point about poverty in America but I’m going to treat this as an example more broadly of the claim that the rich getting richer doesn’t make anyone else worse off. Perhaps I’m misinterpreting Lowry; perhaps he was very narrowly talking about the “stickiness” of serious poverty in the U.S. But the more general argument is something I’ve seen pop up elsewhere.

As for the broader claim that inequality isn’t hurting anyone… There is a logic to it, as I’ll explain, but it ultimately doesn’t really hold up to scrutiny. Before I get started, let me say this: even if everything I say here is correct, it doesn’t necessarily imply any particular policy responses to inequality. My aim here is to get past some faulty reasoning so that we can focus on the difficult questions around inequality that ultimately will determine what policies we do or don’t favor. So if you’re a conservative, try to keep an open mind as I go through this. Nothing here implies that you have to change your policy views.

A Simple Economy

To think about this, let’s consider inequality just between you and I. And even though we’ll eventually want to think about incomes, to keep it simple let’s start off just talking about wealth. I have $100 and you have $100. Now you come into some money and suddenly your wealth increases by $1000. You’re now quite a bit richer than I am, at $1100 net wealth to my $100. But am I worse off in any sense? Seemingly, no. This is the point I believe Lowry was trying to make.

Considering Alternatives

But here’s the problem with that line of reasoning: in saying I’m not any worse off, we’re comparing my current state only to my previous state, rather than to any other alternatives. Back when we each were worth $100 there weren’t many interesting alternatives to consider. I couldn’t become any richer without you becoming poorer (in our simplified, static model). Doing so would be unfair – or to stick to the language of harm, if you assume diminishing marginal utility, transferring money from you to me would lead to a loss in overall welfare.

But now that there is so much more wealth in the system, the alternatives get more interesting. What would happen if you gave me $100? I’d have $200 and you’d have $1000. Again, assuming diminishing marginal utility, that’d be a net welfare improvement. To take it even further, you could give me $500 so that we each had $600 of the full $1200 in the pot.

If at this point you’re thinking something along the lines of “It’s my money; I have no obligation to share it with you” try to put that to the side for now. It’s a legitimate feeling and I will return to it later. My point now is that from the perspective of welfare/utility/harm, the new unequal situation – while not worse for me than my previous situation – is worse than some other alternatives we can suddenly imagine.

What We Can And Can’t Afford

I want to consider one more super simplified scenario before trying to map some of this to anything approaching the real world. Imagine the same scenario where we each had $100 and then you got a sudden windfall of $1000. But now imagine that we jointly owe $100 in debt (which we inherited) to some third party. Now the Lowry’s of the world are basically saying 1) that I’m not any worse off than I was before you got that windfall AND 2) I had better cut back on my spending because I simply can’t afford to live the same lifestyle I’ve been living, given the fact that we’re jointly in debt.

As in the previous example, it’s clear that while I’m not worse off relative to my state prior to your windfall, I am worse off than I would be in various alternative distributions of the $1200 in the economy. The additional point to be made is this: I’m now being told that we can’t afford for me to maintain my lifestyle.

This is where I want to draw my first parallel to reality. Conservatives maintain that the top 1% getting filthy rich doesn’t make anyone else worse off. And then they turn around and claim that the economy simply can’t afford to maintain the social safety net (Social Security + Medicare + Medicaid) that the middle class has come to depend on. But as my examples have hopefully made clear, the 99% – while not worse off than they would have been had no one gotten richer – are much worse off than they would be if that wealth were more equally distributed. And it is in this context that claims of “we can’t afford it” become downright perverse. A world in which wealth were equally distributed would be a world in which we could afford it, at least in part.

Considering Objections

A quick recap: I’ve argued that while the rich getting richer doesn’t make the rest of us worse off relative to status quo, it does leave us worse off than we would be if that new wealth were more equally distributed. I’ve further argued that this argument has particular salience at a time when the 99% are being asked to make major sacrifices in the form of a reduced social safety net in order to reduce the deficit and pay down the debt. Claims that we can’t afford it rightly trigger consideration of alternative distribution schemes more than might be the case in less austere times.

But as I said at the outset, none of this implies that we must act to mitigate inequality (if we even could agree on how to do that). I want to mention the two most obvious objections to doing so, even if one accepts everything I’ve laid out here:

1) Property rights. If you were thinking “It’s my money; I have no obligation to share it with you” then fair enough. This is essentially an ethical question, so I won’t bother arguing about it here. If you believe that this is more a question of rights, that could be grounds for being ok with inequality. But don’t claim that it’s not hurting anyone. Relative to more equal distributions of wealth it is.

2) Economic growth. I’ve ignored the role of growth in all these little examples, but a common complaint about economic redistribution is that it tempers growth. That, one can argue, hurts even the worst off over time. That may or may not be true, but it’s at least a legitimate point to raise.

My hope is that we can move on to debating #1 and #2. They are both tough questions, but to me they’re where the action is. Claims that inequality isn’t harming anyone make little sense once alternatives are considered. I’d like to see conservatives abandon that argument so we can focus on the ethical question of property rights and the empirical question of economic growth.

UPDATE: A great graph via Mother Jones puts some numbers to this:

Open source and inequality

I finally got around to this piece at The Atlantic “Why Workers Are Losing the War Against Machines”, by two MIT professors who’ve written a book on the subject. It’s a good piece focused on three disparities:

1. High-Skilled vs. Low-Skilled Workers

2. Superstars vs. Everyone Else

3. Capital vs. Labor

I want to focus on something the authors mention in #2 and make a quick point:

Technology can convert an ordinary market into one that is characterized by superstars. Before the era of recorded music, the very best singer might have filled a large concert hall but at most would only be able to reach thousands of listeners over the course of a year. Each city might have its own local stars, with a few top performers touring nationally, but even the best singer in the nation could reach only a relatively small fraction of the potential listening audience. Once music could be recorded and distributed at a very low marginal cost, however, a small number of top performers could capture the majority of revenues in every market, from classical music’s Yo-Yo Ma to pop’s Lady Gaga.

Economists Robert Frank and Philip Cook documented how winner-take-all markets have proliferated as technology transformed not only recorded music but also software, drama, sports, and every other industry that can be transmitted as digital bits. This trend has accelerated as more of the economy is based on software, either implicitly or explicitly. As we discussed in our 2008 Harvard Business Review article, digital technologies make it possible to replicate not only bits but also processes. For instance, companies like CVS have embedded processes like prescription drug ordering into their enterprise information systems. Each time CVS makes an improvement, it is propagated across 4,000 stores nationwide, amplifying its value. As a result, the reach and impact of an executive decision, like how to organize a process, is correspondingly larger.

This touches on themes I write about here frequently, and I see it as the link between intellectual property + open source, and inequality. The music example should be familiar to readers of this blog by now. Changing copyright terms could help transform a superstar market for music back into a folk or peer-to-peer market.

The software example is also amenable to more equitable IP approaches. What if the software that CVS used was open source? That would negate the winner-take-all nature of the example. I’m not recommending anything specific here, but just making the point that, given technology’s role in inequality via the creation of superstar markets, open source and intellectual property have to be part of the inequality discussion.